Jeremy Corbyn delivered a rousing maiden election speech in Croydon last Thursday, in which he portrayed himself as an anti-establishment figure – the persona of choice for today’s outsider candidates.
As Labour begin to scale this electoral mountain, it is clear that they must also adopt other election tactics used by recent electoral insurgents. I speak of course of digital marketing and harnessing the power of data analytics to reach those crucial swing voters.
The digitalisation of industry will doubtlessly bring many benefits to the UK economy. A study focusing on broadband penetration conducted by Booz & Company in 2012 showed that a 10% increase in digitalisation led to a 0.6% increase in GDP. The amount of jobs in sectors such as business services is expected to increase, together with a streamlining of procedures, making the economy more efficient and increasing GDP. These are of course benefits that a forward thinking Labour Party must embrace in the interests of the British economy.
Chancellor Philip Hammond gave a speech at the Microsoft conference in October launching the National Cyber Security Strategy. He was clear that changing technology transforms our society and our economy dramatically. To illustrate this point, the Chancellor noted that in 1589 the British Inventor William Lee developed a knitting machine, and was denied a patent for it on the grounds that it would create unemployment. The Queen noted in her rejection of the patent that “It would assuredly bring them (her subjects) to ruin by depriving them of employment, thus making them beggars.”
We are living in the age of a “data” arms race. In the US “big data” was pioneered in the two Obama election campaigns. It is estimated the 2012 Obama campaign spent over $1 billion amassing and using data driven analytics. “Scraps” of data were centralised in order to understand voters. Through online transactions, supermarket purchases and social media posts a myriad of day to day online activity is logged, recorded and characteristics profiled. Via Facebook, Twitter or Reddit – if it is in the “public domain” it can be obtained. In the US political parties can now purchase data profiles of individuals in order to “target” them with campaign messages. Data can be harvested, and with the right software & resources, analysed to profile voters. This can allow political parties to create “bespoke” campaign messages, more effectively canvass and therefore GOTV (“Get out the Vote”).
On the eve of the Barcelona Smart Cities Expo, where 600+ municipal authorities from across the world will gather to showcase the latest trends in the use of digital technologies and discuss the common challenges facing them in the future , it is timely to consider how UK local government is responding and planning for the digital revolution.
As Cabinet member for Finance, Technology & Growth at the London Borough of Camden and Chair of our new ICT Shared Service Board with Islington and Haringey, over the past few months I’ve been considering how digital transformation can be better progressed across local government — interviewing leaders of councils, cabinet members and councillors; chief information officers; chief executives and senior officers.
Europe will face new challenges following the election of Donald Trump, writes Darren Jones.
Donald Trump’s election spells the end of progressive politics, unless we stand up and redefine the centre left.
I’ve just returned to the UK after a week in Miami campaigning for Hillary Clinton. The result is clearly not what I was hoping for.
I’ve been involved in election campaigns continuously for about 12 years now. As a Labour Party campaigner you won’t be surprised to hear the jokes I’ve been receiving about taking up a new hobby: a decade of (largely) losing elections on the centre left of politics raises the question as to whether I should substitute my passion for gardening.
But, following my loss at the 2015 General Election (nationally and in my own campaign to become the Labour MP for my home seat of Bristol North West) and then Brexit and now the US Presidential election, I’ve come up with a theory.
In my view, the US election being so close with a Republican candidate as repugnant as Donald Trump spells a much longer term problem for the centre left of politics than it does just for the outcome of this Presidential election. And the parallels apply equally to UKIP and our impending Brexit too.
Job Title: Contributing Writers (voluntary) Working For: Future Labour Location: Internet Salary: None (part-time)
Job Details www.futurelabour.org.uk/@_FutureLabour is a volunteer powered platform focussed on the future of work within the fourth industrial revolution. Future Labour aims to be the place to go for supporters of the Labour Party to read thought leadership on the future of the British digital economy, and the role that the politics of the left has to play.
Articles on the website are designed to inform readers through both an objective and subjective assessment. They need to be researched, considered and of high quality. The website will initially include features and commentary, but will later include detailed reports and policy reviews. Journalism experience is not vital but you must be passionate about the topic and writing.
In a welcome twist of events, the May government adopted Labour Party policy this week. Described as more “Balls than Osborne”, Chancellor Philip Hammond announced that Conservative economic policy = fiscal discipline + investment for growth.
Whilst this positively Keynesian economic approach is welcome, two things need to happen.
Firstly, Government borrowing should stimulate economic growth through an active industrial policy focussed on the future digital economy. With hard Brexit now on a timer, Britain can’t afford to fall off the European Digital Single Market without a coherent vision of a Digital Britain.
And secondly, Jeremy Corbyn and John McDonnell need to set out how Labour’s economic strategy will deliver on Jeremy’s promise of bringing the Keynesian economic approach of the 20th century into the 21st century.
This morning Jeremy Corbyn launched his Digital Democracy Manifesto at Newspeak House, Shoreditch. Included within the manifesto is a commitment to deliver high speed broadband and mobile connectivity for every household, company and organisation in Britain; launching a public consultation with people and parties across the political spectrum to draw up a digital bill of rights; and increasing the opportunities available for both children and adults to learn how to write software and to build hardware.
The world of work is being rapidly transformed by technological innovation and globalisation. Across Europe, exciting new opportunities, new jobs and new forms of work are emerging. At the same time, the loss of stable patterns of employment is contributing to a growing sense of insecurity and anxiety among today’s workforce.